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Collaboration Center in Carl for Social Business

This feature helps you manage influencers who apply to collaborate with your brand — all in one place.

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Written by Carl
Updated over 2 weeks ago

We’re excited to introduce a brand-new feature in Carl for Social Business — the Collaboration Center! 🚀


🔍 How it works

  • You start by filling out the application form to feature your brand in the Carl for Social app.

  • Once approved, your brand logo appears in the Carl for Social app, where creators can discover and apply to collaborate with you.

  • Each creator goes through a validation process based on the parameters you set in your brand form.

  • Once validated, the creators automatically appear in your Collaboration Center in Carl for Social Business, ready for your review.


👥 What you’ll find in the Collaboration Center

  • A clear overview of all influencers who have applied to work with your brand.

  • For each creator, you can view a detailed profile with performance data, audience insights, and links to their social media accounts.
    👉 To access this view, simply click on the creator’s name — this will open their full profile.

  • You have two main actions:

    1. 💬 Message the influencer directly in chat – your message will appear in their Carl app, and they can reply right away.

    2. Decide on collaboration – mark the creator as Accept, On hold, or Decline. We’ll notify them about your decision.

Please note: creators can’t message you first — the first step always comes from the brand.

💡 You can also filter creators by country, segment, and other parameters to find the best match for your brand.


🚧 Pilot phase

The Collaboration Center is currently in a pilot phase, and we’re continuously improving it based on feedback from partner brands like yours.
Your input helps us make it even better — so feel free to share your thoughts anytime! 💬

💜
The Carl Team

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